4 “P” Strategy to increase your traffic conversion
THE 4 “P” DIGITAL MARKETING STRATEGIES YOU SHOULD KNOW
F or your business to strive on the digital space coupled with the ongoing and ever increasing competitors of similar business you need to leverage on this strategies. Think of it! No one ever wins in the battle front without planning unique ways their opponents don’t know to win. or do you know otherwise?
WHAT IS A STRATEGY
Strategy i would say are set of unique actions carefully thought of, to be carried out in order to achieve a specific goal or objectives, unique in the sense that you wouldn’t want to try something someone else has done because you obviously want better result than the previous one the person has. do you agree?
The fact that you are reading this post means you are already leveraging or planning to leverage on the digital marketing benefits to improve your business on search engines, social media platforms and yes email, you want to make more conversions; making sales, closing deals et al
So there is something called the digital marketing strategy, okay i know you are quiet impatient now and probably saying ” just go straight to the point already” hahaha.
okay here we go
THE 4 “P” STRATEGIES ARE;
- Promise: The first is promise you engage your customers by telling them what they will get, the value behind what you sell. you sure would do this confidently because you know the quality of product(s) or service(s) you stand to offer them
- Picture: Create a realistic idea on their mind by painting the picture of them owning the product or service you offer. this is psychology of raising emotion. you could achieve this by using a video format to build trust in the process.
- Proof: People would always take action when there is conviction, and conviction births consistency to an action. Think of it after using these strategies you have conversions! you sure would love to make more sales even to that same customer and referrals by that same customer even though new customers are coming do you agree? yes you do, so you have to convince them to take action by giving them proof that what you are selling is working
- Place: We call this call to action, what you want them to do immediately eg fill form, call me, buy now, click here etc that way you get access to reaching them even if they don’t convert immediately the action of reaching them is what we call “re-marketing”.
There you have it short and simple but very effective trust me.
we want to hear from you, so drop your comments, we would be glad to get your feedback about how it worked for you, or should incase you want us to help you draft the 4P for what you would love to sell online.
Do you need in depth knowledge of digital marketing, remarketing, how to implement the drafted 4p strategies?
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